I'm an experienced digital marketing consultant, specialising in driving growth and achieving business objectives for small businesses through creative marketing campaigns.
With 14 years of diverse experience in B2B, SaaS, financial services, and technology sectors, I excel at quickly researching companies, understanding the target audience, and identifying the most effective channels to reach them.
I have worked for leading companies including Virgin Money, NerdWallet, Midwich, Norwich Food Bank, Adventrum, and more.
My work experience is backed up by a solid education in marketing having gained a BA Hons in Fashion Marketing and Communication from Nottingham Trent University and a Professional Diploma in Digital Marketing from the Institute of Digital Marketing.
Key skills:
Like the sound of working with me? Lets have a chat and discuss how we can work together to achieve your small business goals.
" Her confidence and clarity in guiding projects really brought out the best in us, ensuring that we always felt we were on the right track.
"Her answers to questions were not only prompt but also profound, adding substantial value to our discussions and project outcomes. "
Jake Pool
" She is an excellent team leader, professional, and highly knowledgeable. Her extensive knowledge and expertise in content strategy have helped shape our approach and drive meaningful results. "
Adaline Lefe
" Overall Kat was an absolute pleasure to work with. She was always cheerful, positive and helped build a welcoming and open environment for everyone to share ideas. "
Rhiannon Philps
" She is a professional and experienced marketeer who is focused, conscientious and has a can-do attitude. Kat could always be relied upon to deliver what was asked of her and was always willing to take on new projects, learn new skills and broaden her experience. "
Emma Collen
" Katrina also has outstanding content strategy skills as well as market research and SEO knowledge. I highly recommend Katrina for her exceptional leadership and expertise in driving content initiatives forward. "
Débora Diettrich
" I’ve worked with Kat for many years. In this time she had always been professional, reliable, enthusiastic and prepared to go the extra mile on projects."
James Potter
" Katrina's strong understanding of our customers and email capability has resulted in the successful delivery of email programmes and campaigns. Katrina has also been instrumental in gathering programme data, providing clear insight and communicating the value that our programmes deliver to senior stakeholders. "
Andrew Hollis
" She pushed me to become a better writer and improve my SEO knowledge by training me in how various tools work and giving me the freedom to do the technical analysis on my own.
"All in all, Katrina showed incredible technical knowledge, professionalism, and leadership skills."
Miloš Soro
" Her work has been exemplary at Midwich, conducting a series of major marketing campaigns for this global technology distribution company. A true professional, excellent researcher with a keen marketing eye, she has been instrumental in developing the Midwich brand over the last 5 years. "
Nathan Flatman
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